Sustainable behavior among millennials in Malaysia and China: The moderating role of social media usage

As future leaders, millennials are invariably expected to adopt sustainable behavior (SB) and contribute to achieving the 2030 sustainable development goals. The bulk of existing research on SB and young people have applied a west-centric lens that are not adequately comparative in nature. By adopti...

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Veröffentlicht in:	Online journal of communication and media technologies 2024-04, Vol.14 (2), p.e202422
Hauptverfasser:	Mohamad Saleh, Mohamad Saifudin, Huang, Miao, Mehellou, Ali, Wang, Lei
Format:	Artikel
Sprache:	eng
Online-Zugang:	Volltext
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