Analysis The Effect Of Enviromental Concern And Green Advertising To Green Purchasing In Palembang City

This study aims to determine the effect of environmental concern and green advertising to consumer behavior in purchasing green products (environmentally friendly bag). The study was conducted by distributing questionnaires to 200 respondents which already have purchase and know about new government...

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Veröffentlicht in:	Sriwijaya international journal of dynamic economics and business (Online) 2017-12, Vol.1 (3), p.297
Hauptverfasser:	Wahab, Zakaria, Tama, Rio Adistia, Shihab, Muchsin Saggaf, Widad, Achmad, Nofiawaty, Nofiawaty, Diah, Yuliansyah M.
Format:	Artikel
Sprache:	eng
Online-Zugang:	Volltext
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