The Influence of Halal Certification, Halal Awareness, and Brand Image on Interest in Buying Halal Food Products: An Empirical Study of Consumers in Indonesia

This study aims to determine the effect of variables on halal certification, halal awareness, brand image, and intention to buy halal food products. This research is a study of consumers of halal products. The data in this study were obtained by distributing online questionnaires to respondents who...

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Veröffentlicht in:	International journal of Islamic business and economics (IJIBEC) (Online) 2023-12, Vol.7 (2), p.103-115
Hauptverfasser:	Djakasaputra, Arifin, Juliana, Aditi, Bunga, Fachrurazi, Mas’ad, Muhammad Aunurrochim
Format:	Artikel
Sprache:	eng
Online-Zugang:	Volltext
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