Prioritization of farm success factors by commercial farm managers

Prioritization of farm success factors by commercial farm managers

This study elicits U.S. agricultural producer preferences for five key management success factors: managing output prices; managing production; controlling costs; managing land/equipment/facilities; and managing people. The objective of this analysis was to determine the relative importance of each...

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Veröffentlicht in:The international food and agribusiness management review 2018-01, Vol.21 (6), p.817-832
Hauptverfasser: Lai, John, Widmar, Nicole J. Olynk, Gunderson, Michael A, Widmar, David A, Ortega, David L
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container_end_page 832
container_issue 6
container_start_page 817
container_title The international food and agribusiness management review
container_volume 21
creator Lai, John
Widmar, Nicole J. Olynk
Gunderson, Michael A
Widmar, David A
Ortega, David L
description This study elicits U.S. agricultural producer preferences for five key management success factors: managing output prices; managing production; controlling costs; managing land/equipment/facilities; and managing people. The objective of this analysis was to determine the relative importance of each of the five profit-centric functional areas of management among U.S. farm managers. Significant heterogeneity in preferences was observed over the management areas. Farm managers, on average, placed the highest importance in controlling costs (29% preference share). Differences emerged among groups of farmers in a latent class model where managing people became relatively important to the viability of the agribusiness.
doi_str_mv 10.22434/IFAMR2017.0035
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title Prioritization of farm success factors by commercial farm managers
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