An examination on the factors that influence the intention to use chatbots in Malaysia

The purpose of this study is to investigate the factors that motivate people in Malaysia to interact with chatbots in their everyday lives. Because of this, the primary objective of this study was to determine the relationships between four different independent variables. These variables were perce...

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Veröffentlicht in:International journal of management and sustainability (Print) 2023-08, Vol.12 (3), p.380-390
Hauptverfasser: Hoo, Wong Chee, Ching, Karen Yeap Phei, Cheng, Aw Yoke, Saeed, Khaulath, Shaznie, Aminath
Format: Artikel
Sprache:eng
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