SOSYAL PAZARLAMA ARACI OLARAK KAMU SPOTLARININ BİREY DAVRANIŞLARI ÜZERİNDEKİ ETKİLERİ: PARAMETRİK OLMAYAN İSTATİSTİKSEL BİR ANALİZ

SOSYAL PAZARLAMA ARACI OLARAK KAMU SPOTLARININ BİREY DAVRANIŞLARI ÜZERİNDEKİ ETKİLERİ: PARAMETRİK OLMAYAN İSTATİSTİKSEL BİR ANALİZ

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Veröffentlicht in:The journal of international social research 2017-02, Vol.10, p.622-629
1. Verfasser: GENÇOĞLU, Pelin
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title SOSYAL PAZARLAMA ARACI OLARAK KAMU SPOTLARININ BİREY DAVRANIŞLARI ÜZERİNDEKİ ETKİLERİ: PARAMETRİK OLMAYAN İSTATİSTİKSEL BİR ANALİZ
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