Conflict, coordination, compromise? The potential of game theory to explain the choice of viewing in shared domestic television use

A large proportion of television consumption takes place in groups, usually in households shared by partners or families. However, theories of media use tend to neglect this: Although they explain how individual orders of preference come about, they hardly address the fact that different orders of p...

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Veröffentlicht in:	Communications 2016-11, Vol.41 (4), p.445-464
Hauptverfasser:	Koch, Thomas, Schäfer-Hock, Christian, Zillich, Arne Freya
Format:	Artikel
Sprache:	eng
Schlagworte:	game theory media use strategic decision making television use television use in groups
Online-Zugang:	Volltext
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