The evolution of the local innovation agents (ALI) program methodology and its contribution to the innovation management at Medicatriz Dermocosmetics

Objective: evaluate the influence of participation in cycles of the ALI Program in the innovative ambience of Medicatriz Dermocosmetics from 2013 to 2020. Investigated context: the basis of the ALI Program methodology was defined by eight premises: concrete results; use of indicators; results for Se...

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Veröffentlicht in:Revista de Empreendedorismo e Gestão de Pequenas Empresas 2022-09
Hauptverfasser: Marengo, Lívia Luize, Soares, Allan Nunes, Romão, Henrique Rafael da Silva, Araújo, Davi Lucas Arruda de, Zilber, Silvia Novaes
Format: Artikel
Sprache:eng
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