Attention, Negative Affect, and Altruism: An Ecological Validation

This field study attempted to replicate the finding that sadness decreases generosity and also to test the plausi bility of the suggestion that sadness decreases generosity because it decreases the radius of attention. Donations to a well-known charity were collected both prior to and after movies w...

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Veröffentlicht in:Personality & social psychology bulletin 1976-12, Vol.3 (1), p.54-58
Hauptverfasser: Underwood, Bill, Berenson, James F., Berenson, Ronald J., Cheng, Kenneth K., Wilson, Dayna, Kulik, James, Moore, Bert S., Wenzel, Gary
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container_end_page 58
container_issue 1
container_start_page 54
container_title Personality & social psychology bulletin
container_volume 3
creator Underwood, Bill
Berenson, James F.
Berenson, Ronald J.
Cheng, Kenneth K.
Wilson, Dayna
Kulik, James
Moore, Bert S.
Wenzel, Gary
description This field study attempted to replicate the finding that sadness decreases generosity and also to test the plausi bility of the suggestion that sadness decreases generosity because it decreases the radius of attention. Donations to a well-known charity were collected both prior to and after movies which had independently been rated as sad or neutral. The sad movies produced significantly lower donation rates than the neutral movies. An attention manipulation did not alter this relationship, suggesting that the negative mood effect is not mediated by a decreased radius of attention.
doi_str_mv 10.1177/014616727600300106
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title Attention, Negative Affect, and Altruism: An Ecological Validation
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