Book Review: Buying a Way of Living …: Consumer Buying for Better Living
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Veröffentlicht in: | Journal of marketing 1962, Vol.26 (2), p.122-123 |
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Format: | Review |
Sprache: | eng |
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container_end_page | 123 |
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container_issue | 2 |
container_start_page | 122 |
container_title | Journal of marketing |
container_volume | 26 |
creator | Yoder, Wallace O. |
description | |
doi_str_mv | 10.1177/002224296202600237 |
format | Review |
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fulltext | fulltext |
identifier | ISSN: 0022-2429 |
ispartof | Journal of marketing, 1962, Vol.26 (2), p.122-123 |
issn | 0022-2429 1547-7185 |
language | eng |
recordid | cdi_crossref_primary_10_1177_002224296202600237 |
source | Jstor Complete Legacy; Alma/SFX Local Collection; EBSCOhost Business Source Complete |
title | Book Review: Buying a Way of Living …: Consumer Buying for Better Living |
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