Impact of culture on online management education
Purpose - The purpose of this paper is to investigate the effects of national culture on the acceptance, and online interaction, of management education and training online using Hall's cultural classifications and Hofstede's cultural framework. Potential differences in perceptions of pers...
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| Veröffentlicht in: | Cross cultural management 2012-01, Vol.19 (3), p.399-420 |
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| container_title | Cross cultural management |
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| creator | Wan Lee, Jung Becker, Kip Nobre, Helena |
| description | Purpose - The purpose of this paper is to investigate the effects of national culture on the acceptance, and online interaction, of management education and training online using Hall's cultural classifications and Hofstede's cultural framework. Potential differences in perceptions of personal innovativeness and levels of online management education acceptance were examined.Design methodology approach - Factor analysis, structural modeling techniques and independent sample t-statistics were used to analyze samples collected from online management classes in the USA and Korea.Findings - Results suggest that high-context and collectivism cultures are more conservative to the adoption of online management education and training and participation in online interaction. A second interesting finding is evidence of the significant difference of adoption likelihood of learning innovation and changes. It was clear that a nation's culture directly affects the manner in which participants engage, relate and benefit from online management education training.Originality value - These insights may help multinational companies predict adoption of online management education and the appropriateness of online training across regional differences so as to formulate more effective online management education and training strategies by accommodating their cultural influences. |
| doi_str_mv | 10.1108/13527601211247116 |
| format | Article |
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Potential differences in perceptions of personal innovativeness and levels of online management education acceptance were examined.Design methodology approach - Factor analysis, structural modeling techniques and independent sample t-statistics were used to analyze samples collected from online management classes in the USA and Korea.Findings - Results suggest that high-context and collectivism cultures are more conservative to the adoption of online management education and training and participation in online interaction. A second interesting finding is evidence of the significant difference of adoption likelihood of learning innovation and changes. It was clear that a nation's culture directly affects the manner in which participants engage, relate and benefit from online management education training.Originality value - These insights may help multinational companies predict adoption of online management education and the appropriateness of online training across regional differences so as to formulate more effective online management education and training strategies by accommodating their cultural influences.</description><identifier>ISSN: 1352-7606</identifier><identifier>ISSN: 2059-5794</identifier><identifier>EISSN: 1758-6089</identifier><identifier>EISSN: 2059-5808</identifier><identifier>DOI: 10.1108/13527601211247116</identifier><language>eng</language><publisher>Patrington: Emerald Group Publishing Limited</publisher><subject>Acceptance ; Attitudes ; Cognitive ability ; Cognitive style ; Consumer behavior ; Cultural differences ; Culture ; Design ; Distance learning ; Education ; Factor analysis ; Globalization ; Internet ; Management ; Management training ; Multinational corporations ; On-line systems ; Online ; Online instruction ; Socialization ; Stereotypes ; Strategic management ; Strategy ; Studies ; Success ; Technology adoption ; Training ; Values</subject><ispartof>Cross cultural management, 2012-01, Vol.19 (3), p.399-420</ispartof><rights>Emerald Group Publishing Limited</rights><rights>Copyright Emerald Group Publishing Limited 2012</rights><lds50>peer_reviewed</lds50><woscitedreferencessubscribed>false</woscitedreferencessubscribed><citedby>FETCH-LOGICAL-c415t-98ac086aef4b3d9c50a8e9cbdc61b09bafac42210e3aee3e5225a05d1a9dd5603</citedby><cites>FETCH-LOGICAL-c415t-98ac086aef4b3d9c50a8e9cbdc61b09bafac42210e3aee3e5225a05d1a9dd5603</cites></display><links><openurl>$$Topenurl_article</openurl><openurlfulltext>$$Topenurlfull_article</openurlfulltext><thumbnail>$$Tsyndetics_thumb_exl</thumbnail><linktopdf>$$Uhttps://www.emerald.com/insight/content/doi/10.1108/13527601211247116/full/pdf$$EPDF$$P50$$Gemerald$$H</linktopdf><linktohtml>$$Uhttps://www.emerald.com/insight/content/doi/10.1108/13527601211247116/full/html$$EHTML$$P50$$Gemerald$$H</linktohtml><link.rule.ids>314,777,781,962,11616,27905,27906,52667,52670</link.rule.ids></links><search><contributor>Vrontis, Demetris</contributor><creatorcontrib>Wan Lee, Jung</creatorcontrib><creatorcontrib>Becker, Kip</creatorcontrib><creatorcontrib>Nobre, Helena</creatorcontrib><title>Impact of culture on online management education</title><title>Cross cultural management</title><description>Purpose - The purpose of this paper is to investigate the effects of national culture on the acceptance, and online interaction, of management education and training online using Hall's cultural classifications and Hofstede's cultural framework. 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Potential differences in perceptions of personal innovativeness and levels of online management education acceptance were examined.Design methodology approach - Factor analysis, structural modeling techniques and independent sample t-statistics were used to analyze samples collected from online management classes in the USA and Korea.Findings - Results suggest that high-context and collectivism cultures are more conservative to the adoption of online management education and training and participation in online interaction. A second interesting finding is evidence of the significant difference of adoption likelihood of learning innovation and changes. It was clear that a nation's culture directly affects the manner in which participants engage, relate and benefit from online management education training.Originality value - These insights may help multinational companies predict adoption of online management education and the appropriateness of online training across regional differences so as to formulate more effective online management education and training strategies by accommodating their cultural influences.</abstract><cop>Patrington</cop><pub>Emerald Group Publishing Limited</pub><doi>10.1108/13527601211247116</doi><tpages>22</tpages></addata></record> |
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| source | Emerald A-Z Current Journals |
| subjects | Acceptance Attitudes Cognitive ability Cognitive style Consumer behavior Cultural differences Culture Design Distance learning Education Factor analysis Globalization Internet Management Management training Multinational corporations On-line systems Online Online instruction Socialization Stereotypes Strategic management Strategy Studies Success Technology adoption Training Values |
| title | Impact of culture on online management education |
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