Good vibrations: consumer responses to technology-mediated haptic feedback

Individuals often experience incidental device-delivered haptic feedback (e.g., vibrational alerts accompanying messages on mobile phones and wearables), yet almost no research has examined the psychological and behavioral implications of technology-mediated touch on consumers. Drawing from theories...

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Veröffentlicht in:The Journal of consumer research 2020-08, Vol.47 (2), p.256-271
1. Verfasser: Hadi, Rhonda
Format: Artikel
Sprache:eng
Online-Zugang:Volltext
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