Reassembling Technical Communication: A Framework for Studying Multilingual and Multimodal Practices in Global Contexts

Drawing on a case study of an Israeli start-up company, this article maps out a theoretical and methodological framework for linking local multilingual and multimodal literacy practices to wider institutional, cultural, and global contexts. Central to this framework is attention to the linking of to...

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Veröffentlicht in:Technical communication quarterly 2013-01, Vol.22 (1), p.10-27
1. Verfasser: Fraiberg, Steven
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description Drawing on a case study of an Israeli start-up company, this article maps out a theoretical and methodological framework for linking local multilingual and multimodal literacy practices to wider institutional, cultural, and global contexts. Central to this framework is attention to the linking of tools, texts, and people distributed across space-time. This process foregrounds the complex mediation of activity and the dynamic pathways shaping the ways English is being reassembled in local-global ecologies.
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subjects cultural-historical activity theory
English language
globalization
Literacy
Mediation
Multilingualism
multimodality
Startups
Technical communication
workplace writing
title Reassembling Technical Communication: A Framework for Studying Multilingual and Multimodal Practices in Global Contexts
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