Conceptualization and assessment of E-service quality for luxury brands
Designed as a two-part study, the current study systematically evaluates the e-service quality performance of luxury fashion websites (Study 1) and investigates actual shoppers' perceptions and evaluations of the e-service quality of luxury fashion websites and their influence on e-satisfaction...
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Veröffentlicht in: | The Service industries journal 2020-04, Vol.40 (5-6), p.436-470 |
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Hauptverfasser: | , |
Format: | Artikel |
Sprache: | eng |
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Online-Zugang: | Volltext |
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