Terminology, traits, types, and trajectory of new product development

The purpose of this study is to present the terminology, traits, types, transformation, and trajectory of new product development (NPD) from an interdisciplinary perspective, compare the traditional and modern models, and analyse the side effects of NPD. A descriptive and, in some cases, chronologic...

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Bibliographische Detailangaben

Veröffentlicht in:	International Business and Global Economy = Biznes Międzynarodowy w Gospodarce Globalnej 2017, Vol.36 (1), p.288-308
1. Verfasser:	Nikou, Kamran Davari
Format:	Artikel
Sprache:	eng
Schlagworte:	Business Economy / Management
Online-Zugang:	Volltext
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