EMPIRICAL MEASUREMENT OF THE QUALITY OF TOURIST SERVICES IN THE CASE OF PERCEPTION OF STAFF'S IMPRESSION
The subject of this research is the insufficiently studied aesthetic dimension of overall quality, created amongst other also through the "image" of service staff. The main objective of this research is related to finding an adequate methodological process of measurement and assessment by...
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Veröffentlicht in: | Teme 2016, Vol.XL (2), p.713-728 |
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Hauptverfasser: | , |
Format: | Artikel |
Sprache: | eng |
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Online-Zugang: | Volltext |
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