Framing theory in the field of Political Communication: Theoretical and Methodological Conceptualization
The aim of the article is to present framing theory and relevant methods of re¬search of its effect on the voting behavior of citizens from the viewpoint of the discipline of political communication. Emphasis is placed on a comprehensive definition of the valence effect of framing, which can best be...
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| Veröffentlicht in: | Contemporary European studies 2013 (2), p.27-44 |
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| Format: | Artikel |
| Sprache: | eng |
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| Online-Zugang: | Volltext |
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