Non-Visitor Research: Audience Development for Arts Organisations

Although many studies are available on visitors to cultural institutions, the infrequent or non-visitors are largely unexplored. However, they make up the majority of the population. Their motivation for not visiting is therefore the focus of this volume. This volume provides an in-depth overview of...

Ausführliche Beschreibung

Bibliographische Detailangaben

1. Verfasser:	Trondle, Martin
Format:	Buch
Sprache:	eng
Schlagworte:	Business and Management International Business Kulturmanagement Kultursektor Museum visitors Organizational Studies, Economic Sociology Sociological Theory Verhalten Zielgruppe
Online-Zugang:	Volltext
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