Media Rules: Mastering Today's Technology to Connect with and Keep Your Audience

Authors Brian Reich and Dan Solomon have seen how changes in both technology and society can affect the communications and operations of an organization. Now, with Media Rules!, they provide you with a framework for understanding this dynamic world. It doesn't matter whether you're in the...

Ausführliche Beschreibung

Bibliographische Detailangaben

Hauptverfasser:	Reich, Brian, Solomon, Dan
Format:	Buch
Sprache:	eng
Schlagworte:	Communication and technology Globalization Mass media
Online-Zugang:	Volltext
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