Individual Welfare Guarantees in the Autobidding World with Machine-learned Advice

Online advertising channels have commonly focused on maximizing total advertiser value (or welfare) to enhance long-run retention and channel healthiness. Previous literature has studied auction design by incorporating machine learning predictions on advertiser values (also known as machine-learned...

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Hauptverfasser: Deng, Yuan, Golrezaei, Negin, Jaillet, Patrick, Liang, Jason Cheuk Nam, Mirrokni, Vahab
Format: Artikel
Sprache:eng
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