Effect of Social Media Marketing on Reducing Cognitive Dissonance: An Analytical Study of the Opinions of a Sample of Employees Working in the Faculties the University of Al-Qadisiyah

The current research sought to identify the impact of marketing through social media represented by (identity, conversations, Sharing , presence, reputation, Relationship, and groups) in reducing the cognitive dissonance represented by (emotional dissonance, cognitive dissonance, and dissonance aris...

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Veröffentlicht in:	Al-Qadisiyah Journal for Administrative & Economic Sciences 2022, Vol.24 (2), p.25-40
Hauptverfasser:	Al-Badry, Hussein Falah Ward, Mohammed, Amer Ali
Format:	Artikel
Sprache:	eng
Schlagworte:	الأداء التسويقي القدرة التنافسية رضا العملاء منصات الشبكات الاجتماعية موظفو المؤسسات الجامعية
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