Beat the Fear of Public Speaking: Mobile 360° Video Virtual Reality Exposure Training in Home Environment Reduces Public Speaking Anxiety von Stupar-Rutenfrans, Snežana, Ketelaars, Loes E H, van Gisbergen, Marnix S

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“Opening” location-based mobile ads: How openness and location congruency of location-based ads weaken negative effects of intrusiveness on brand choice von Ketelaar, Paul E., Bernritter, Stefan F., van Woudenberg, Thabo J., Rozendaal, Esther, Konig, Ruben P., Hühn, Arief Ernst, Van Gisbergen, Marnix S., Janssen, Loes

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The Effects of Openness on Attitude toward the Ad, Attitude toward the Brand, and Brand Beliefs in Dutch Magazine Ads von Ketelaar, Paul E., Van Gisbergen, Marnix S., Bosman, Jan A.M., Beentjes, Johannes

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Attention for Open and Closed Advertisements von Ketelaar, Paul E., Van Gisbergen, Marnix S., Bosman, Jan A.M., Beentjes, Hans

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Arousing Real or Real Threat? How Realism in Avatars Affects the Perception of Virtual Reality Pornography and Relationships for Heterosexual Women von Cijntje, Eunice, van Gisbergen, Marnix S.

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‘What Are They Looking at?’ Testing the Capacity of Action Units to Direct Attention in a 360° Recorded Virtual Reality Narrative von Gulyas, Napsugar, Doicaru, Miruna, Boode, Wilco, Campos, Fabio, van Gisbergen, Marnix S.

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Do You Recommend This? Exploring the Role of Presence, Self-efficacy, and Usability in the Willingness to Adopt and Recommend a VR Application von van Gisbergen, Marnix S., Rashnoodi, Shima R., Doicaru, Miruna, Campos, Fabio

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REALISM IN RECOVRY: The Effect of Recorded (360°) and Computer Generated (CG) Environments and Humans in Virtual Reality Exposure Therapy (VRET) von van Gisbergen, Marnix S., Obermair, Klara, Iasonna, Laura, Doicaru, Miruna, Rashnoodi, Shima R., Campos, Fabio, Buwalda, Victor J. A.

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Interpretation of Highly Visual 'Open' Advertisements in Dutch Magazines von Ketelaar, Paul E., Gisbergen, Marnix S. Van, Beentjes, Johannes

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Recognition of Facial Expressions in VR an Experiment of Still Photos Versus Three Dimensional Computer Graphic Images von Relouw, Joey, van Gisbergen, Marnix S., Santos, Carlos Pereira

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How Real Do You See Yourself in VR? The Effect of User-Avatar Resemblance on Virtual Reality Experiences and Behaviour von van Gisbergen, Marnix S., Sensagir, Ilay, Relouw, Joey

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A Matter of Perception Investigating the Effect of Virtual Reality on Spatial Understanding von Krinizki, Kristina, van Gisbergen, Marnix S., Rashnoodi, Shima Rezaei, van der Grinten, Tim

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What We Don’t Know. The Effect of Realism in Virtual Reality on Experience and Behaviour von van Gisbergen, Marnix, Kovacs, Michelle, Campos, Fabio, van der Heeft, Malou, Vugts, Valerie

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Esports matrix: Structuring the esports research agenda von Cranmer, Eleanor E, Han, Dai-In Danny, van Gisbergen, Marnix, Jung, T

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From Experience to Memory: On the Robustness of the Peak-and-End-Rule for Complex, Heterogeneous Experiences von Strijbosch, Wim, Mitas, Ondrej, van Gisbergen, Marnix, Doicaru, Miruna, Gelissen, John, Bastiaansen, Marcel

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User Experience in Virtual Environments: Relationship Between Cybersickness Issues and the Optical Aspects of the Image by Contrast Levels von Campos, Fabio, Campos, Marcia, Silva, Tulio, Van Gisbergen, Marnix

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The Relationship Among the Optical Aspects of Photographic Composition and the Quality, Perception and Interpretation of the Realism in Virtual Images von Campos, Marcia, Campos, Fabio, Van Gisbergen, Marnix, Kovacs, Michelle

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“Opening and Closing Virtual Reality” The Effects of Openness on Interpretation of and Attitude Towards Virtual Reality Advertisements von Smith, Stephen, van Gisbergen, Marnix, Campos, Fabio

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SPECIAL TOPICS: OPENING DOORS THROUGH PICTURES AND WORDS: NEW DIRECTIONS IN ADVERTISING RHETORIC von Phillips, Barbara J, McQuarrie, Edward F, DeRosia, Eric, Ketelaar, Paul, Marnix van Gisbergen

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