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  1. 1
    The Impact of Value Co-Creation Behaviour within the Social Media Context

    The Impact of Value Co-Creation Behaviour within the Social Media Context von Sleilati, Esther Bassil, sfeir, Cynthia Jabbour


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    Application of Artificial Intelligence in Market Knowledge and B2B Marketing Co-creation

    Application of Artificial Intelligence in Market Knowledge and B2B Marketing Co-creation von Raghupathi, H., Choudhury, Debdutta, Sfeir, Cynthia Jabbour

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