Hunger promotes acquisition of nonfood objects von Xu, Alison Jing, Schwarz, Norbert, Wyer, Robert S.

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Cross-Cultural Differences in the Refusal to Accept a Small Gift: The Differential Influence of Reciprocity Norms on Asians and North Americans von HAO SHEN, FANG WAN, WYER, Robert S

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Actors Conform, Observers React: The Effects of Behavioral Synchrony on Conformity von Dong, Ping, Dai, Xianchi, Wyer, Robert S.

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The Comparative Mind-Set: From Animal Comparisons to Increased Purchase Intentions von Xu, Alison Jing, Wyer, Robert S.

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The Effect of Mind‐Sets on Consumer Decision Strategies von Xu, Alison Jing, Wyer Jr, Robert S.

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Effects of Self-Relevant Perspective-Taking on the Impact of Persuasive Appeals von Hung, Iris W., Wyer, Robert S.

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Chinese working in groups: Effort dispensability versus normative influence von Hong, Ying-yi, Wyer Jr, Robert S., Fong, Candy P. S.

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The Effects of Television Consumption on Social Perceptions: The Use of Priming Procedures to Investigate Psychological Processes von Shrum, L. J., Wyer, Jr, Robert S., O'Guinn, Thomas C.

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A Theory of Humor Elicitation von Wyer, Robert S, Collins, James E

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The Role of Relationship Norms in Responses to Service Failures von Wan, Lisa C., Hui, Michael K., Wyer, Robert S.

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Cultural, social, and emotional determinants of decisions under uncertainty von Fong, Candy P.S, Wyer, Robert S

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Looking Forward and Looking Back: The Likelihood of an Event's Future Reoccurrence Affects Perceptions of the Time It Occurred in the Past von Si, Kao, Wyer, Jr, Robert S, Dai, Xianchi

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The Illusion of Saving Face: How People Symbolically Cope With Embarrassment von Dong, Ping, Huang, Xun (Irene), Wyer, Robert S.

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Gender Stereotypes and Social Identity: How Being in the Minority Affects Judgments of Self and Others von Swan, Suzanne, Wyer, Robert S.

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The Cognitive Impact of Past Behavior: Influences on Beliefs, Attitudes, and Future Behavioral Decisions von Albarracín, Dolores, Wyer, Robert S

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Consumers' Reactions to a Celebrity Endorser Scandal von Fong, Candy P. S., Wyer Jr, Robert S.

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The Role of Prototypes in the Mental Representation of Temporally Related Events von Colcombe, Stanley J., Wyer, Robert S.

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Determinants of Product Evaluation: Effects of the Time Interval between Knowledge of a Product's Country of Origin and Information about Its Specific Attributes von Hong, Sung-Tai, Wyer, Robert S.

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Affect, Appraisal, and Consumer Judgment von Yeung, Catherine W. M., Wyer, Jr, Robert S.

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Effects of Temporal Distance and Memory on Consumer Judgments von Kim, Yeung‐Jo, Park, Jongwon, Wyer Jr, Robert S.

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