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    What are the essential capabilities of marketers?: A comparative study of managers', academics' and students' perceptions

    What are the essential capabilities of marketers?: A comparative study of managers', academics' and students' perceptions von Gray, Brendan J, Ottesen, Geir Grundvag, Bell, Jim, Chapman, Cassandra, Whiten, Jemma


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    What are the essential capabilities of marketers?

    What are the essential capabilities of marketers? von Gray, Brendan J, Grundvåg Ottesen, Geir, Bell, Jim, Chapman, Cassandra, Whiten, Jemma


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