The impact of social media on destination branding: Consumer-generated videos versus destination marketer-generated videos von Lim, Yumi, Chung, Yeasun, Weaver, Pamela A

Volltext

Customer-based Brand Equity for a Destination: the Effect of Destination Image on Preference for Products Associated with a Destination Brand von Lim, Yumi, Weaver, Pamela A.

Volltext

Destination Evaluation: The Role of Previous Travel Experience and Trip Characteristics von Weaver, Pamela A., Weber, Karin, McCleary, Ken W.

Volltext

Eco-friendly Attitudes, Barriers to Participation, and Differences in Behavior at Green Hotels von Baker, Melissa A., Davis, Eric A., Weaver, Pamela A.

Volltext

The Influences of Verbal Smell References in Radio Advertisements von Davis, Eric A., Magnini, Vincent P., Weaver, Pamela A., McGehee, Nancy Gard

Volltext

From broadway to the Bistro: Partnering with the arts to attract upscale customers von McCleary, Ken W., Lattimer, Charles L., Clemenz, Candice E., Weaver, Pamela A.

Volltext

Convenience carts: on course to provide food and beverage service von Clemenz, Candice E, Weaver, Pamela A

Volltext

Do American Business Travellers Have Different Hotel Service Requirements? von Weaver, Pamela A, Chul Oh, Heung

Volltext

The Meeting Selection Process: a Demographic Profile of Attendees Clustered By Criteria Utilized in Selecting Meetings von Grant, Yvette N. J., Weaver, Pamela A.

Volltext

Hotel Selection Factors as They Relate to Business Travel Situations von Mccleary, Ken W., Weaver, Pamela A., Hutchinson, Joe C.

Volltext

Understanding Higher Education: An Introduction for Parents, Staff, Employers and Students

Volltext

Gender-based differences in business travelers' lodging preferences von McCleary, Ken W., Weaver, Pamela A., Lan, Li

Volltext

High Involvement Peer-Based Education (HIPE) von McCleary, Ken W., Weaver, Pamela A.

Volltext

A Market Segmentation Study to Determine the Appropriate Ad/Model Format for Travel Advertising von Weaver, Pamela A., Mccleary, Ken W.

Volltext

Are Hotels Prepared for the Environmental Consumer? von Gustin, Mary Elizabeth, Weaver, Pamela A.

Volltext

Success attributes of B&B operators von Kaufman, Tammie J., Weaver, Pamela A., Poynter, Julia

Volltext

ClubCorp goes to school: Developing a computer-based training program von Clemenz, Candice E., Weaver, Pamela A., Gore, Frank

Volltext

Eco-friendly Attitudes, Barriers to Participation, and Differences in Behavior at Green Hotels von Baker, Melissa A, Davis, Eric A, Weaver, Pamela A

Volltext

Are Frequent-Guest Programs Effective? von McCleary, Ken W., Weaver, Pamela A.

Volltext

A Comparison of Hotel Selection Criteria Between U.S. and Korean Business Travelers von Mccleary, Ken W., Choi, Bianca M., Weaver, Pamela A.

Volltext