Customer involvement, business capabilities and new product performance von Chen, Yen-Chun, Arnold, Todd, Tsai, Hsien-Tung

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Contribution Behavior in Virtual Communities: Cognitive, Emotional, and Social Influences von Tsai, Hsien-Tung, Bagozzi, Richard P.

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Determinants of e-repurchase intentions: An integrative model of quadruple retention drivers von Tsai, Hsien-Tung, Huang, Heng-Chiang

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Too Engaged to Contribute? An Exploration of Antecedents and Dual Consequences of Newcomer Engagement in Online Social Groups von Tsai, Hsien-Tung, Pai, Peiyu

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Reciprocity norms and information-sharing behavior in online consumption communities: An empirical investigation of antecedents and moderators von Pai, Peiyu, Tsai, Hsien-Tung

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Brand community participation in Taiwan: Examining the roles of individual-, group-, and relationship-level antecedents von Tsai, Hsien-Tung, Huang, Heng-Chiang, Chiu, Ya-Ling

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Toward Greater Understanding of the Relationship Between Entrepreneurial Orientation and International Performance von Chen, Yen-Chun, Lin, Ya-Hui, Tsai, Hsien-Tung

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Exploring online consumer review-management response dynamics: A heuristic-systematic perspective von Hung, Hsiu-Yu, Hu, Yansong, Lee, Nick, Tsai, Hsien-Tung

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Why do newcomers participate in virtual communities? An integration of self-determination and relationship management theories von Tsai, Hsien-Tung, Pai, Peiyu

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Looking at both sides of relationship dynamics in virtual communities: A social exchange theoretical lens von Kao, Ping-Jen, Pai, Peiyu, Tsai, Hsien-Tung

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Why on-line customers remain with a particular e-retailer: An integrative model and empirical evidence von Tsai, Hsien-Tung, Huang, Heng-Chiang, Jaw, Yi-Long, Chen, Wen-Kuo

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Explaining members' proactive participation in virtual communities von Tsai, Hsien-Tung, Pai, Peiyu

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Positive and negative aspects of online community cultivation: Implications for online stores’ relationship management von Tsai, Hsien-Tung, Pai, Peiyu

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Corrigendum to “SSR-based molecular diagnosis for Taiwan tea cultivars and its application in identifying cultivar composition of the processed tea” [J Food Drug Anal 31 (3) (2023)... von Hu, Chih-Yi, Tsai, Hsien-Tung, Chiu, Chui-Feng, Su, Tsung-Chen, Le, Nguyen Hoang Khoi, Yeh, Shu-Dan

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How virtual community participation influences consumer loyalty intentions in online shopping contexts: an investigation of mediating factors von Pai, Pei-Yu (Patty), Tsai, Hsien-Tung

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How to enhance new product creativity in the online brand community? von Cheng, Colin C J, Tsai, Hsien-Tung, Krumwiede, Dennis

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Optimal shape error analysis of the matching image for a free-form surface von Fan, Kuang-Chao, Tsai, Tung-Hsien

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Calibration and analysis of eccentric error of the laser rotary-scanning measurement system von Tsai, Tung-Hsien, Fan, Kuang-Chao

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Online consumer loyalty: Why e-tailers should seek a high-profile leadership position von Tsai, Hsien-Tung, Huang, Heng-Chiang

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Sensitivity Analysis of Magnetic Abrasive Finishing Process Parameters von Chiang, Sheng Han, Chang, Fu Ming, Tsai, Tung Hsien

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