Marketing logics for competitive advantage? von Tollin, Karin, Jones, Richard

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Sustainability Marketing Commitment: Empirical Insights About Its Drivers at the Corporate and Functional Level of Marketing von Tollin, Karin, Christensen, Lars Bech

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Branding at a Corporate Management Level von Karin Tollin

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Marketing’s contribution from the perspective of marketing executives von Tollin, Karin, Schmidt, Marcus

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Mindsets in Marketing for Product Innovation: An Explorative Analysis of Chief Marketing Executives' Ideas and Beliefs about How to Increase Their Firms' Innovation Capability von Tollin, Karin

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Sustainability in business from a marketing perspective von Tollin, Karin, Christensen, Lars Bech, Wilke, Ricky

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Marketing logics, ambidexterity and influence von Tollin, Karin, Schmidt, Marcus

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Sustainability in business: understanding meanings, triggers and enablers von Tollin, Karin, Vej, Jesper

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Customization as a business strategy--a barrier to customer integration in product development? von Tollin, Karin

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