Optimal Control of a Librating Electrodynamic Tether Performing a Multirevolution Orbit Change von Stevens, Robert E, Baker, William P

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Strategic Planning for Not-for-Profit Organizations von Stevens, Robert E, Loudon, David L, Migliore, R. Henry, Williamson, Stanley G

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Concise Encyclopedia of Advertising von Clow, Kenneth E., Baack, Donald

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Concise Encyclopedia of Investing von Stevens, Robert E

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An Empirical Analysis of the Public's Attitude Toward Legal Services Advertising von Moser, H. Ronald, Loudon, David, Stevens, Robert E.

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Accountants' attitudes toward advertising: a longitudinal study von Clow, Kenneth E, Stevens, Robert E, McConkey, C. William, Loudon, David L

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Marketing Professors' Perspectives on the Cost of College Textbooks: A Pilot Study von Silver, Lawrence S., Stevens, Robert E., Clow, Kenneth E.

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Direct-to-Consumer Advertising of Pharmaceuticals: Concepts, Issues, and Research von Silver, Lawrence S., Stevens, Robert E., Loudon, David

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Challenges in Marketing Academic Conferences: A Pilot Study von Stevens, Robert, Bressler, Martin, Silver, Lawrence

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College image: A strategic marketing dilemma von Stevens, Robert E, McConkey, C. William, Cole, Henry S, Clow, Kenneth E

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The "Happy End" Effect: Colonoscopies Provide Clues on Enhancing Marketing Training von Von Bergen, C. W., Soper, Barlow, Loudon, David, Stevens, Robert E.

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Nucleophilic nitrosylations of metal carbonyls using bis(triphenylphosphine)nitrogen(1+) nitrite von Stevens, Robert E, Gladfelter, Wayne L

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Attitudes of Dentists and Dental Patients Toward Advertising von Clow, Kenneth E., Stevens, Robert E., McConkey, C. William, Loudon, David L.

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The Essentials of Marketing Research von Silver, Lawrence, Stevens, Robert, Wrenn, Bruce, Loudon, David

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An empirical analysis of consumers' attitudes toward pharmacies' advertising von Moser, H. Ronald, Freeman, Gordon L., Loudon, David, Stevens, Robert

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Differences in Ethical Perceptions between Male and Female Managers: Myth or Reality? von Kidwell, Jeaneen M., Stevens, Robert E., Bethke, Art L.

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Surveying the Service Sector: A Pilot Study of the Effectiveness of Mail vs. Internet Approaches von McConkey, C. William, Stevens, Robert E., Loudon, David L.

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Advertising Strategy Viewpoints: Differences in Service Providers and Small Business Users von Dunn, Paul, Stevens, Robert E., Cole, Henry S.

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Small Business Use of the Internet: A Pilot Study von Stevens, Robert E., Loudon, David L., Cole, Henry S.

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A Comparison of Ethical Evaluations of Business School Faculty and Students: A Pilot Study von Stevens, Robert E., Harris, O. Jeff, Williamson, Stan

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