Managing Public Relations: Business Principles and Tools for Strategic Communication von Smudde, Peter M.

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Internal public relations’ role with workplace, spirituality, and religion von Smudde, Peter M.

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Leveraging Organizational Innovation for Strategic Reputation Management von Courtright, Jeffrey L, Smudde, Peter M

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Managing Public Relations, 2nd Edition von Peter M. Smudde

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A holistic approach to stakeholder management: A rhetorical foundation von Smudde, Peter M., Courtright, Jeffrey L.

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The Incident: Not Just Another Organizational Disruption von Hayes, Rebecca A., Smudde, Peter M.

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In search of message design best practices: The Silver Anvil Award winners archive von Smudde, Peter M., Courtright, Jeffrey L.

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Business-Development Principles von Smudde, Peter M.

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Decision-Making in Tune with the Strategic Plan von Smudde, Peter M.

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Operations Tools I: Strategic Plans and Financial Matters von Smudde, Peter M.

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Team Management von Smudde, Peter M.

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Client-Centered Communication von Smudde, Peter M.

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Professionalism, Ethics, and Law: The Good Person Representing an Organization Well von Smudde, Peter M.

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Leadership and Management in Public Relations: Two Sides of the Same Coin von Smudde, Peter M.

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Distinctions Between Agency and Nonagency Operations von Smudde, Peter M.

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Personal Career-Planning Approaches von Smudde, Peter M.

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Requests for Proposals and New-Business Pitches von Smudde, Peter M.

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Operations Tools II: Performance Measurement, Performance Reviews, and Human Resources Management von Smudde, Peter M.

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Implications on the practice and study of Kenneth Burke's idea of a "public relations counsel with a heart" von Smudde, Peter M.

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Our thoughts and prayers are with the victims: Explicating the public tragedy as a public relations challenge von Hayes, Rebecca A., Waddell, Julia Crouse, Smudde, Peter M.

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