The impact of virtual, augmented and mixed reality technologies on the customer experience von Flavián, Carlos, Ibáñez-Sánchez, Sergio, Orús, Carlos

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Augmented reality filters on social media. Analyzing the drivers of playability based on uses and gratifications theory von Ibáñez‐Sánchez, Sergio, Orús, Carlos, Flavián, Carlos

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Influencers on Instagram: Antecedents and consequences of opinion leadership von Casaló, Luis V., Flavián, Carlos, Ibáñez-Sánchez, Sergio

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Understanding influencer marketing: The role of congruence between influencers, products and consumers von Belanche, Daniel, Casaló, Luis V., Flavián, Marta, Ibáñez-Sánchez, Sergio

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Overview of guidance for endoscopy during the coronavirus disease 2019 pandemic von Lui, Rashid N, Wong, Sunny H, Sánchez‐Luna, Sergio A, Pellino, Gianluca, Bollipo, Steven, Wong, Mei‐Yin, Chiu, Philip W Y, Sung, Joseph J Y

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Be creative, my friend! Engaging users on Instagram by promoting positive emotions von Casaló, Luis V., Flavián, Carlos, Ibáñez-Sánchez, Sergio

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Enhancing the customer experience with virtual and augmented reality: The impact of content and device type von Orús, Carlos, Ibáñez-Sánchez, Sergio, Flavián, Carlos

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Gut microbiome and bile acids in obesity-related diseases von Li, Rumei, Andreu-Sánchez, Sergio, Kuipers, Folkert, Fu, Jingyuan

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The influence of scent on virtual reality experiences: The role of aroma-content congruence von Flavian, Carlos, Ibanez-Sanchez, Sergio, Orus, Carlos

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Acute Effects of Three Neuromuscular Warm-Up Strategies on Several Physical Performance Measures in Football Players von Ayala, Francisco, Calderón-López, Ana, Delgado-Gosálbez, Juan Carlos, Parra-Sánchez, Sergio, Pomares-Noguera, Carlos, Hernández-Sánchez, Sergio, López-Valenciano, Alejandro, De Ste Croix, Mark

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HPLC-Based Metabolomic Analysis and Characterization of Amaranthus cruentus Leaf and Inflorescence Extracts for Their Antidiabetic and Antihypertensive Potential von Araujo-León, Jesús Alfredo, Sánchez-Del Pino, Ivonne, Ortiz-Andrade, Rolffy, Hidalgo-Figueroa, Sergio, Carrera-Lanestosa, Areli, Brito-Argáez, Ligia Guadalupe, González-Sánchez, Avel, Giácoman-Vallejos, Germán, Hernández-Abreu, Oswaldo, Peraza-Sánchez, Sergio R, Xingú-López, Andrés, Aguilar-Hernández, Víctor

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The dark side of the metaverse: The role of gamification in event virtualization von Flavián, Carlos, Ibáñez-Sánchez, Sergio, Orús, Carlos, Barta, Sergio

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Building influencers' credibility on Instagram: Effects on followers’ attitudes and behavioral responses toward the influencer von Belanche, Daniel, Casaló, Luis V., Flavián, Marta, Ibáñez-Sánchez, Sergio

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Antecedents of consumer intention to follow and recommend an Instagram account von Casaló, Luis V, Flavián, Carlos, Ibáñez-Sánchez, Sergio

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The neglected influence of zinc oxide light‐soaking on stability measurements of inverted organic solar cells von Günther, Marcella, Lotfi, Soroush, Rivas, Sergio Sánchez, Blätte, Dominic, Hofmann, Jan P., Bein, Thomas, Ameri, Tayebeh

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Oral Microbiome in Relation to Periodontitis Severity and Systemic Inflammation von Plachokova, Adelina S., Andreu-Sánchez, Sergio, Noz, Marlies P., Fu, Jingyuan, Riksen, Niels P.

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Impact of COVID-19 on endoscopy trainees: an international survey von Pawlak, Katarzyna M., Kral, Jan, Khan, Rishad, Amin, Sunil, Bilal, Mohammad, Lui, Rashid N., Sandhu, Dalbir S., Hashim, Almoutaz, Bollipo, Steven, Charabaty, Aline, de-Madaria, Enrique, Rodríguez-Parra, Andrés F., Sánchez-Luna, Sergio A., Żorniak, Michał, Walsh, Catharine M., Grover, Samir C., Siau, Keith

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Avatar creation in the metaverse: A focus on event expectations von Barta, Sergio, Ibáñez-Sánchez, Sergio, Orús, Carlos, Flavián, Carlos

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Smart Helmet 5.0 for Industrial Internet of Things Using Artificial Intelligence von Campero-Jurado, Israel, Márquez-Sánchez, Sergio, Quintanar-Gómez, Juan, Rodríguez, Sara, Corchado, Juan M

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In Silico Mass Spectrometric Fragmentation and Liquid Chromatography with Tandem Mass Spectrometry (LC-MS/MS) Betalainic Fingerprinting: Identification of Betalains in Red Pitaya von Araujo-León, Jesús Alfredo, Sánchez-Del Pino, Ivonne, Brito-Argáez, Ligia Guadalupe, Peraza-Sánchez, Sergio R, Ortiz-Andrade, Rolffy, Aguilar-Hernández, Victor

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