Are today's Millennials splintering into a new generational cohort? Maybe von Debevec, Kathleen, Schewe, Charles D., Madden, Thomas J., Diamond, William D.

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Cohort segmentation: An exploration of its validity von Noble, Stephanie M., Schewe, Charles D.

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"If You've Seen One, You've Seen Them All!" Are Young Millennials the Same Worldwide? von Schewe, Charles D., Debevec, Kathleen, Madden, Thomas J., Diamond, William D., Parment, Anders, Murphy, Andrew

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An empirical examination of subjective age in older adults von Agogo, David, Hajjat, Fatima, Milne, George R., Schewe, Charles D., Perrott, Bruce

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Time Benders: A Model of Subjective Aging in Aging Adults von Agogo, David, Milne, George R., Schewe, Charles D.

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Generational Cohorts Hold the Key to Understanding Patients and Health Care Providers: Coming-of-Age Experiences Influence Health Care Behaviors for a Lifetime von Berkowitz, Eric N., Schewe, Charles D.

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Preferences in health care service and treatment: A generational perspective von Noble, Stephanie M, Schewe, Charles D, Kuhr, Michelle

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Segmenting global markets by generational cohorts: determining motivations by age von Schewe, Charles D., Meredith, Geoffrey

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MARKETING TO OUR AGING POPULATION: RESPONDING TO PHYSIOLOGICAL CHANGES von Schewe, Charles D.

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Role transitions in older adults: A marketing opportunity von Schewe, Charles D., Balazs, Anne L.

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Market Segmentation by Cohorts: The Value and Validity of Cohorts in America and Abroad von Schewe, Charles D., Noble, Stephanie M.

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Strategically positioning your way into the aging marketplace von Schewe, Charles D.

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Cohort segmentation von Noble, Stephanie M., Schewe, Charles D.

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More on Self-Perception Theory's Foot Technique in the Pre-Call/Mail Survey Setting von Allen, Chris T., Schewe, Charles D., Wijk, Gösta

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The Management Information System User: An Exploratory Behavioral Analysis von Schewe, Charles D

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Preferences in health care service and treatment von Noble, Stephanie M, Schewe, Charles D, Kuhr, Michelle

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Effective Communication with our Aging Population von Schewe, Charles D.

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Using Real World Examples to Teach Undergraduate Consumer Behavior von Schewe, Charles D.

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Marketing information systems—The problem of system usage von Schewe, Charles D

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Psychographic Segmentation of Tourists von Schewe, Charles D., Calantone, Roger J.

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