Smoking cessation pharmacotherapy; varenicline or bupropion? von Rahimi, Fatemeh, Massoudifar, Ali, Rahimi, Roya

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Effect of Hope-oriented group counseling on mental health of infertile women with failed IVF cycles: a randomized controlled trial von Rahimi, Roya, Hasanpour, Shirin, Mirghafourvand, Mojgan, Esmaeilpour, Khalil

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Generation Z Marketing and Management in Tourism and Hospitality: The Future of the Industry von Stylos, Nikolaos, Rahimi, Roya, Okumus, Bendegul, Williams, Sarah

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Customer relationship management (people, process and technology) and organisational culture in hotels: Which traits matter? von Rahimi, Roya

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Travel motivations of Iranian tourists to Turkey and their satisfaction level with all-inclusive package tours von Ozturk, Yuksel, Allahyari San, Rana, Okumus, Fevzi, Rahimi, Roya

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Promotional Strategies and New Service Opportunities in Emerging Economies von Nadda, Vipin, Dadwal, Sumesh, Rahimi, Roya

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Experienced international business traveller’s behaviour in Iran: A partial least squares path modelling analysis von Rezaei, Sajad, Shahijan, Milad Kalantari, Valaei, Naser, Rahimi, Roya, Ismail, Wan Khairuzzaman Wan

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Bibliometric studies in tourism von Koseoglu, Mehmet Ali, Rahimi, Roya, Okumus, Fevzi, Liu, Jingyan

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Big Data and Innovation in Tourism, Travel, and Hospitality: Managerial Approaches, Techniques, and Applications von Sigala, Marianna, Rahimi, Roya, Thelwall, Mike

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Unraveling the diverse nature of service quality in a sharing economy von Priporas, Constantinos-Vasilios, Stylos, Nikolaos, Rahimi, Roya, Vedanthachari, Lakshmi Narasimhan

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Contemporary Marketing Management for Tourism and Hospitality: How New Tech and Gen Z Drive Sustainable Business Transformation

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Implementing Customer Relationship Management (CRM) in hotel industry from organizational culture perspective: Case of a chain hotel in the UK von Rahimi, Roya, Gunlu, Ebru

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Shattering the ceiling: exploring culture and religion’s impact on female empowerment in the Nigerian hospitality industry von Ukachukwu, Amara, Rahimi, Roya

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Customer relationship management (people, process and technology) and organisational culture in hotels von Rahimi, Roya

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Investigating the effects of service recovery strategies on consumer forgiveness and post-trust in the food delivery sector von Gannon, Martin, Taheri, Babak, Thompson, Jamie, Rahimi, Roya, Okumus, Bendegul

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Guest editorial von Taheri, Babak, Rahimi, Roya

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Guest editorial von Taheri, Babak, Rahimi, Roya

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Unraveling the diverse nature of service quality in a sharing economy: A social exchange theory perspective of Airbnb accommodation von Priporas, Constantinos-Vasilios, Stylos, Nikolaos, Rahimi, Roya, Vedanthachari, Lakshmi Narasimhan

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Predicting hotel attractiveness via personality traits of applicants: The moderating role of self-esteem and work experience von Bellou, Victoria, Stylos, Nikolaos, Rahimi, Roya

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Sustainable development: The role of sustainability committees in achieving ESG targets von Abdullah, Aso, Yamak, Sibel, Korzhenitskaya, Anna, Rahimi, Roya, McClellan, Jeanette

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