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    Affect and Persuasion A Contemporary Perspective: CONCEPTUALIZATION AND ASSESSMENT OF AFFECT THE ROLE OF AFFECT IN PERSUASION THE ELABORATION LIKELIHOOD MODEL OF PERSUASION AFFECTIVE PROCESSES IN THE ELM SUMMARY NOTES REFERENCES

    Affect and Persuasion A Contemporary Perspective: CONCEPTUALIZATION AND ASSESSMENT OF AFFECT THE ROLE OF AFFECT IN PERSUASION THE ELABORATION LIKELIHOOD MODEL OF PERSUASION AFFECTI... von RICHARD E PETTYJOHN T CACIOPPOCONSTANTINE SEDIKIDES, Strathman, Alan J


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