Assimilation effects in country image research von Parameswaran, Ravi, Pisharodi, R Mohan

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Manufacturer price reduction pressure and supplier relations von Henke, John W., Parameswaran, Ravi, Mohan Pisharodi, R.

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Facets of Country of Origin Image: An Empirical Assessment von Parameswaran, Ravi, Pisharodi, R. Mohan

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The Transport-choice Decision Process: The Potential, Methodology and Applications of Script-theoretic Modelling von Mohan Pisharodi, R.

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Interset Association between Measures of Customer Service and Market Response von Mohan Pisharodi, R., Langley, C. John

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Relationship Strategy, Effectiveness, and Responsiveness in Services Marketing von Pisharodi, R. Mohan, Angur, Madhukar G., Shainesh, G.

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Relationship Impact of Pressure on Suppliers to Improve Quality: An Abstract von Pisharodi, R. Mohan, Parameswaran, Ravi

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Differing Impacts of Price Pressure and Innovation Pressure: An Abstract von Pisharodi, R. Mohan, Parameswaran, Ravi

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OEM Pressure to Innovate and Buyer-Supplier Relationship: An Abstract von Mohan Pisharodi, R., Parameswaran, Ravi, Henke, John W.

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Assimilation effects in country image research von Parameswaran, Ravi, Mohan Pisharodi, R.

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A Comparative Study of the Impact of B2B Price Pressure: An Abstract von Mohan Pisharodi, R., Henke, John W., Parameswaran, Ravi

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Preserving the Supplier-OEM Relationship Under Price Pressure: An Abstract von Pisharodi, R. Mohan, Henke, John W., Parameswaran, Ravi

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Confirmatory Factor Analysis of a Country-Of-Origin Scale: Initial Results von Pisharodi, R Mohan, Parameswaran, Ravi

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