Fuzzy AHP analysis of Internet of Things (IoT) in enterprises von Ly, Pham Thi Minh, Lai, Wen-Hsiang, Hsu, Chiung-Wen, Shih, Fang-Yin

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Chemical Waste Management in the U.S. Semiconductor Industry von Shen, Chien-wen, Tran, Phung Phi, Minh Ly, Pham Thi

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Business model innovation through the application of the Internet-of-Things: A comparative analysis von Haaker, Timber, Ly, Pham Thi Minh, Nguyen-Thanh, Nhan, Nguyen, Hanh Thi Hong

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The effect of authenticity perceptions and brand equity on brand choice intention von Phung, Minh Tuan, Ly, Pham Thi Minh, Nguyen, Tin Trung

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E-satisfaction and continuance intention: The moderator role of online ratings von Tran, Lobel Trong Thuy, Pham, Ly Minh Thi, Le, Loc Tuan

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Turning social endorsement into brand passion von Wang, Tien, Thai, Trung Dam-Huy, Ly, Pham Thi Minh, Chi, Tran Phuong

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Behavioural intentions of using virtual reality in learning: perspectives of acceptance of information technology and learning style von Shen, Chien-wen, Ho, Jung-tsung, Ly, Pham Thi Minh, Kuo, Ting-chang

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How customers' perceptions of innovation activities drive brand preference, purchase and recommendation: The moderating role of product category von Pham, Thi Minh Ly, Tran, Cong Duc, Trinh, Thi Ha Huyen, Le, Pham Tra Mi

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When does a new product introduction create value for rivals? von Pham Thi Minh Ly, Minh Tuan Phung

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Hotel choice: A closer look at demographics and online ratings von Tran, Lobel Trong Thuy, Ly, Pham Thi Minh, Le, Loc Tuan

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Asset liquidity and firm innovation von Pham, Ly Thi Minh, Vo, Lai Van, Le, Huong Thi Thu, Le, Danh Vinh

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CO-CREATING CREATIVE SELF-EFFICACY TO BUILD CREATIVE PERFORMANCE AND INNOVATION CAPABILITY FOR BUSINESS SUCCESS: A META-ANALYSIS von Yodchai, Natthawut, Ly, Pham Thi Minh, Tran, Lobel Trong Thuy

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Online knowledge sharing and creativity in the context of working from home during the COVID-19 pandemic von Thi Minh Ly, Pham, Tien Thanh, Pham, Duy, Le Tuan, Nghi, Chau Ngoc Phuong, Giao, Nguyen Doan Phi, Nghi, To Mong

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Analysis of Social Media Influencers and Trends on Online and Mobile Learning von Shen, Chien-wen, Kuo, Chin-Jin, Minh Ly, Pham Thi

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A revised model of e-brand equity and its application to high technology products von Le, Loc Tuan, Tran, Lobel Trong Thuy, Pham, Ly Minh Thi, Tran, Doan Thuc Dinh

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The Relationship between Brand Experience, Brand Personality and Customer Loyalty von Ly, Pham Thi Minh, Loc, Le Tuan

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Improving Efficiency Assessment of Psychiatric Halfway Houses: A Context-Dependent Data Envelopment Analysis Approach von Shen, Chien-Wen, Hsu, Chin-Hsing, Lung, For-Wey, Ly, Pham Thi Minh

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The Effect of Brand Equity and Perceived Value on Customer Revisit Intention: A Study in Quick-Service Restaurants in Vietnam von Pham, Ly Thi Minh, Do, Hong Nga, Phung, Tuan Minh

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Online reviews as a pacifying decision-making assistant von Le, Loc Tuan, Ly, Pham Thi Minh, Nguyen, Nhan Thanh, Tran, Lobel Trong Thuy

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THE RELATIONSHIP BETWEEN INTERNATIONAL TOURIST ARRIVALS AND FOREIGN DIRECT INVESTMENT: A GRANGER CAUSALITY ANALYSIS von ThiMinh, Ly-Pham, LeMinh, Hieu, ThiPhi, Phung-Tran

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