The Role of Blockchain Technologies in the Sustainable Development of Students’ Learning Process von (Popa) Chivu, Raluca-Giorgiana, Popa, Ionuț-Claudiu, Orzan, Mihai-Cristian, Marinescu, Cristian, Florescu, Margareta Stela, Orzan, Anca-Olguța

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An Empirical Model of Antecedents of Marketing Information Technology (MarTech) Adoption von CALIN-PETRICA, VEGHES, MIHAI-CRISTIAN, ORZAN, RALUCA-GIORGIANA, CHIVU, IONUT-CLAUDIU, POPA, DAVID-FLORIN, CIOCODEICA, ANCA-OLGUTA, ORZAN

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Toward a Romanian NPOs Sustainability Model: Determinants of Sustainability von Ceptureanu, Sebastian-Ion, Ceptureanu, Eduard-Gabriel, Orzan, Mihai, Marin, Irinel

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Social Media Networks as a Business Environment, During COVID-19 Crisis von Orzan, Mihai C, Zara, Iulia-Adina, Căescu, Ștefan, Constantinescu, Mihaela, Orzan, Olguţa Anca

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Unveiling Vaccine Hesitancy on Twitter: Analyzing Trends and Reasons during the Emergence of COVID-19 Delta and Omicron Variants von Cotfas, Liviu-Adrian, Crăciun, Liliana, Delcea, Camelia, Florescu, Margareta Stela, Kovacs, Erik-Robert, Molănescu, Anca Gabriela, Orzan, Mihai

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RESEARCH PERFORMANCE PREDICTORS IN ROMANIAN UNIVERSITIES: THE CASE OF THE BUCHAREST UNIVERSITY OF ECONOMIC STUDIES von Florescu, Margareta, Nastase, Marian, Orzan, Mihai, Hadad, Shahrazad

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The Impact of the COVID-19 Pandemic on Social Media Promotion Strategies of Companies in Romania - Theoretical Aspects von Barbu, Lucia-Nicoleta, Orzan, Mihai Cristian, Ciocodeică, David Florin, Orzan, Olguţa Anca

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Attitude Evaluation on Using the Neuromarketing Approach in Social Media: Matching Company’s Purposes and Consumer’s Benefits for Sustainable Business Growth von Constantinescu, Mihaela, Orindaru, Andreea, Pachitanu, Andreea, Rosca, Laura, Caescu, Stefan-Claudiu, Orzan, Mihai Cristian

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Interest in Sports – A Marketing Research Approach in Discovering Predicting Factors von MIHAELA, CONSTANTINESCU, ANDREEA, ORINDARU, MIHAI CRISTIAN, ORZAN, STEFAN-CLAUDIU, CAESCU, MIHAI IOAN, ROSCA, FLORINA, BOTEZATU

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The Impact of IoT Technologies on Our Activities von Orzan, Mihai C, Zara, Adina, Chivu, Raluca-Giorgiana, Orzan, Olguţa Anca

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Buyers’ Decisions in Online Social Networks Environment von Orzan, Gheorghe, Delcea, Camelia, Ioanas, Elisabeta, Orzan, Mihai

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The Impact of New Technologies on the Future of Marketing: the Challenges of Adopting Artificial Intelligence-Generated Influencers in Marketing Strategies. Is the Romanian Market... von Gradinescu, Iasmina-Iulia, Bostanica, Elena, Orzan, Mihai

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Exploring Barriers to Adoption of AR filters on Social Media von Bostanica, Elena, Goga, Elena, Orzan, Mihai

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The Impact of New Technologies on the Future of Marketing: the Challenges of Adopting Artificial Intelligence-Generated Influencers in Marketing Strategies. Is the Romanian Market... von Iasmina-Iulia Gradinescu, Elena Bostanica, Mihai Orzan

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Exploring Barriers to Adoption of AR filters on Social Media von Elena Bostanica, Elena Goga, Mihai Orzan

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Macro and Micro Influences on Organizational Marketing of Romanian Public Institutions von Barbu, Andreea, Orzan, Mihai

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Navigating the Disinformation Maze: A Bibliometric Analysis of Scholarly Efforts von Tătaru, George-Cristian, Domenteanu, Adrian, Delcea, Camelia, Florescu, Margareta Stela, Orzan, Mihai, Cotfas, Liviu-Adrian

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Marketing Implications of Information Society Privacy Concerns von Orzan, Gheorghe, Silvestru, Cătălin Ionuţ, Vegheş, Călin, Orzan, Mihai C, Bere, Ramona Camelia

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Machine Learning and Deep Learning Applications in Disinformation Detection: A Bibliometric Assessment von Sandu, Andra, Cotfas, Liviu-Adrian, Delcea, Camelia, Ioanăș, Corina, Florescu, Margareta-Stela, Orzan, Mihai

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The Importance of European Funded Projects for the Development of a Tourist Destination Case study-North-West Region of Romania (North Transylvania) von Radu, Anamaria, Dobrescu, Andra, Orzan, Mihai, Boboc, Larisa

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