An exploratory study of business-to-business online customer reviews: external online professional communities and internal vendor scorecards von Steward, Michelle D., Narus, James A., Roehm, Michelle L.

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From transactions to journeys and beyond: The evolution of B2B buying process modeling von Steward, Michelle D., Narus, James A., Roehm, Michelle L., Ritz, Wendy

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Improving sourcing decisions in NPD projects: Monetary quantification of points of difference von Wouters, Marc, Anderson, James C., Narus, James A., Wynstra, Finn

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Supplier Development Responsibility and NPD Project Outcomes: The Roles of Monetary Quantification of Differences and Supporting-Detail Gathering von Wynstra, Finn, Anderson, James C., Narus, James A., Wouters, Marc

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Tradeoffs in Supplier Attribute Ratings in Supplier Selection across Strategic versus Non-Strategic Purchases von Boone, Derrick, Steward, Michelle D., Narus, James A., Roehm, Michelle L.

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The impact of institutional changes on the Tunisian auto parts aftermarket von Mandják, Tibor, Belaid, Samy, Narus, James A.

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A Model of Distributor Firm and Manufacturer Firm Working Partnerships von Anderson, James C., Narus, James A.

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Partnering as a Focused Market Strategy von Anderson, James C., Narus, James A.

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Customer value propositions in business markets von Anderson, James C, Narus, James A, van Rossum, Wouter

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THE NEW MATH IN B2B ONLINE REVIEWS: WHEN ARE NEGATIVELY-RATED SUPPLIERS OF INTEREST? von Steward, Michelle D, Narus, James A, Roehm, Michelle L, Herbst, Kenneth C

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A Commentary on "Business Marketing in Master's Programs: A Part of the Fabric": Cut from the Same Cloth? von Narus, James A., Anderson, James C.

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Commentary on "Business-to-Business Marketing Textbooks: A Comparative Review" von Narus, James A.

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Infosys Technologies LTD.: Growing Share of a Customer's Business von Narus, James A, Seshadri, D.V.R.

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Infosys Technologies Ltd.: Growing Share of a Customer's Business von Narus, James A, Seshadri, D V R

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A Model of Distributor Firm and Manufacturer Firm Working Partnerships von Anderson, James C., Narus, James A.

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Understanding the Process of Transitioning to Customer Value Management von Muthuraman, B, Sen, Anand, Gupta, Peeyush, Seshadri, D V R, Narus, James A

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A Model of the Distributor's Perspective of Distributor-Manufacturer Working Relationships von Anderson, James C., Narus, James A.

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Master's Level Education in Business Marketing: Quo Vadis? von Narus, James A., Anderson, James C.

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Making Business Marketing More Prominent in Master's Programs: Reply to Earl D. Honeycutt, Jr von Narus, James A., Anderson, James C.

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Partnership advantage and its determinants in distributor and manufacturer working relationships von Sethuraman, Rajagopalan, Anderson, James C, Narus, James A

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