Advertising Content and Consumer Engagement on Social Media: Evidence from Facebook von Lee, Dokyun, Hosanagar, Kartik, Nair, Harikesh S.

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Does Advertising Serve as a Signal? Evidence from a Field Experiment in Mobile Search von SAHNI, NAVDEEP S., NAIR, HARIKESH S.

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Asymmetric Social Interactions in Physician Prescription Behavior: The Role of Opinion Leaders von NAIR, HARIKESH S., MANCHANDA, PUNEET, BHATIA, TULIKAA

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Sponsorship Disclosure and Consumer Deception: Experimental Evidence from Native Advertising in Mobile Search von Sahni, Navdeep S., Nair, Harikesh S.

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Estimating Causal Installed-Base Effects: A Bias-Correction Approach von NARAYANAN, SRIDHAR, NAIR, HARIKESH S.

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Advertising as Information for Ranking E-Commerce Search Listings von Yang, Joonhyuk, Sahni, Navdeep S., Nair, Harikesh S., Xiong, Xi

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Social Ties and User-Generated Content: Evidence from an Online Social Network von Shriver, Scott K., Nair, Harikesh S., Hofstetter, Reto

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Intertemporal price discrimination with forward-looking consumers: Application to the US market for console video-games von Nair, Harikesh S

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Price promotions and “freemium” app monetization von Runge, Julian, Levav, Jonathan, Nair, Harikesh S.

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Big Data and Marketing Analytics in Gaming: Combining Empirical Models and Field Experimentation von Nair, Harikesh S., Misra, Sanjog, Hornbuckle, William J., Mishra, Ranjan, Acharya, Anand

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A structural model of sales-force compensation dynamics: Estimation and field implementation von Misra, Sanjog, Nair, Harikesh S.

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Discrete-Choice Models of Consumer Demand in Marketing von Chintagunta, Pradeep K., Nair, Harikesh S.

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Television ad-skipping, consumption complementarities and the consumer demand for advertising von Tuchman, Anna E., Nair, Harikesh S., Gardete, Pedro M.

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Identifying Causal Marketing Mix Effects Using a Regression Discontinuity Design von Hartmann, Wesley, Nair, Harikesh S., Narayanan, Sridhar

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Repositioning Dynamics and Pricing Strategy von ELLICKSON, PAUL B., MISRA, SANJOG, NAIR, HARIKESH S.

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Homogeneous Contracts for Heterogeneous Agents: Aligning Sales Force Composition and Compensation von DALJORD, ØYSTEIN, MISRA, SANJOG, NAIR, HARIKESH S.

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Retail Competition and the Dynamics of Demand for Tied Goods von Hartmann, Wesley R., Nair, Harikesh S.

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Modeling social interactions: Identification, empirical methods and policy implications von Hartmann, Wesley R., Manchanda, Puneet, Nair, Harikesh, Bothner, Matthew, Dodds, Peter, Godes, David, Hosanagar, Kartik, Tucker, Catherine

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Structural Workshop Paper-Discrete-Choice Models of Consumer Demand in Marketing von Chintagunta, Pradeep K., Nair, Harikesh S.

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Empirical Analysis of Indirect Network Effects in the Market for Personal Digital Assistants von Nair, Harikesh S, Dubé, Jean-Pierre, Chintagunta, Pradeep K

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