Influencer marketing: When and why gen Z consumers avoid influencers and endorsed brands von Pradhan, Debasis, Kuanr, Abhisek, Anupurba Pahi, Sampa, Akram, Muhammad S.

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Let's play: Me and my AI‐powered avatar as one team von Butt, Asad H., Ahmad, Hassan, Goraya, Muhammad A. S., Akram, Muhammad S., Shafique, Muhammad N.

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Self‐concept, individual characteristics, and counterfeit consumption: Evidence from an emerging market von Malik, Aneela, Merunka, Dwight, Akram, Muhammad S., Barnes, Bradley R., Chen, Annie

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Examining the effects of enterprise social media on operational and social performance during environmental disruption von Dwivedi, Yogesh K, Shareef, Mahmud A, Akram, Muhammad S, Bhatti, Zeeshan A, Rana, Nripendra P

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Deciphering Staphylococcus sciuri SAT-17 Mediated Anti-oxidative Defense Mechanisms and Growth Modulations in Salt Stressed Maize (Zea mays L.) von Akram, Muhammad S, Shahid, Muhammad, Tariq, Mohsin, Azeem, Muhammad, Javed, Muhammad T, Saleem, Seemab, Riaz, Saba

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Mass transfer efficiency of a tall and low plate free area liquid pulsed sieve-plate extraction column von Khawaja, Shahzad Y., Usman, Muhammad R., Nasif, Muhammad, Akram, Muhammad S., Afzal, Waheed, Akhtar, Niaz A.

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Editorial introduction to the special issue: Social customer journey – behavioural and social implications of a digitally disruptive environment von Akram, Muhammad S., Dwivedi, Yogesh K., Shareef, Mahmud A., Bhatti, Zeeshan A.

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Some topological and polynomial indices (hosoya and schultz) for the intersection graph of the subgroup of zrn von Nawaf, Ala J., Muhammad, Akram S.

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New properties of anti fuzzy ideals of regular semigroups von Turk, Samah Husayn Asad, Muhammad, Akram S.

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Simulation and Optimization of Hydrogen Fueled Mobile Power Plant Based on Methylcyclohexane–Toluene–Hydrogen Cycle von Muhammad S. Akram, Muhammad R. Usman

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Experimental and Numerical Study on Hydrodynamic Performance of an Underwater Glider von Huang, Zhijian, Ma, Ning, Ma, Jie, Liu, Yanji

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A High-Precision Single Shooting Method for Solving Hypersensitive Optimal Control Problems von Pan, Binfeng, Tian, Shaohua, Wang, Yang

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Experimental Study on Echo Characteristics of Multistatic Large-Scale Underwater Complex Target von Shu-tao, Wang, Jing, Han, Wen-zhang, Liu, Zhao, Anbang, Zhu, Lingguo, Zhongcheng, Ma

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Bounded linear transformations in G-fuzzy normed linear space some topological indices and (Hosoya and Schultz) polynomial of subgroup intersection graph of a group Z-r von Nawwaf, Ala J., Muhammad, Akram S. M.

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Olive Oil: New Perspectives and Applications

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Some basic properties of idempotent matrices von Hammudat, Ala A., Bilal, Ali A., Muhammad, Akram S.

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Some algebraic and analytical properties of special matrices von Shakir, Layth K., Muhammad, Akram S., Husayn, Nizar K.

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An Efficient Cost-Sensitive Feature Selection Using Chaos Genetic Algorithm for Class Imbalance Problem von Zhang, Hai, Wang, Ying, Peng, Xin-guang, Bian, Jing

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Caffeic Acid Phenethyl Ester and Therapeutic Potentials von Karim, Sabiha, Khan, Shujaat Ali, Murtaza, Ghulam, Bin Asad, Muhammad Hassham Hassan, Mumtaz, Amara, Azhar, Saira, Akram, Muhammad Rouf

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Some basic properties of idempotent matrices von Hammudat, Ala A., Bilal, Ali A., Muhammad, Akram S.

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