The effect of uncertainty avoidance on information search, planning, and purchases of international travel vacations von Money, R.Bruce, Crotts, John C

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Word-of-mouth promotion and switching behavior in Japanese and American business-to-business service clients von Money, R.Bruce

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Purchasing processes and characteristics of industrial service buyers in the U.S. and Japan von Roth, Martin S, Money, R.Bruce, Madden, Thomas J

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The response of the ‘new consumer’ to promotion in the transition economies of the former Soviet Bloc von Money, R.Bruce, Colton, Deborah

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Word-of-mouth referral sources for buyers of international corporate financial services von Money, R.Bruce

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