A framework of customer experience management for hotel industry von Rahimian, Samaneh, ShamiZanjani, Mehdi, Manian, Amir, Esfidani, Mohammad Rahim

Volltext

The impacts of relationship marketing on cognitive dissonance, satisfaction, and loyalty: The mediating role of trust and cognitive dissonance von Shahin Sharifi, Seyed, Rahim Esfidani, Mohammad

Volltext

It Is Probably Fake but Let Us Share It! Role of Analytical Thinking, Overclaiming and Social Approval in Sharing Fake News von Rahmanian, Emad, Esfidani, Mohammad Rahim

Volltext

Influencing VSN users’ purchase intentions: The roles of flow, trust and eWOM von Mortazavi, Marjan, Rahim Esfidani, Mohammad, Shaemi Barzoki, Ali

Volltext

Customer decision-making styles as a tool for segmenting digital products market in Iran von Mohsenin, Shahryar, Sharifsamet, Seyedamir, Esfidani, Mohammad Rahim, Skoufa, Lucas A

Volltext

Antecedents of students’ identification with university brands von Fazli-Salehi, Reza, Esfidani, Mohammad Rahim, Torres, Ivonne M, Zúñiga, Miguel Angel

Volltext

The impacts of relationship marketing on cognitive dissonance, satisfaction, and loyalty von Shahin Sharifi, Seyed, Rahim Esfidani, Mohammad

Volltext

Influencing VSN users’ purchase intentions von Mortazavi, Marjan, Rahim Esfidani, Mohammad, Shaemi Barzoki, Ali

Volltext

Development of service brand judgment model from customers' point of view von Mojtaba Salehi, Mohammad Rahim Esfidani

Volltext

Factors influencing social shopping behavior of fashion in Tehran apparel market von Esfidani, Mohammad Rahim, Nazari, Mohsen, Karimi Davijani, Maryam

Volltext

STAY HOME AND SHOP TOGETHER von Izadi, Behnam, Dong, Linying, Esfidani, Mohammad Rahim

Volltext

Antecedents of students’ identification with university brands: A study on public universities in Iran von Fazli-Salehi, Reza, Esfidani, Mohammad Rahim, Torres, Ivonne M., Zúñiga, Miguel Angel

Volltext

Presenting a Model to Investigate the Factors Affecting CLV: A Case Study of Melli Bank Branches in Challus von Mohammad Rahim Esfidani, Fatemeh Toopa Esfandiari

Volltext

Develop an Educational Model Based on Proposed Value in Ports and Maritime Organization (Using Grounded Theory and Interactive Qualitative Analysis) von Esfidani, Mohammad Rahim, Arazm, Masoud, Torkestani, Mohammad Saleh

Volltext

The Role of User Involvement, User Involvement Types, Product Category Involvement and Advertising Appeals in Social Media Advertising Effectiveness: A Middle East Context (Iran) von Pashna, Mohsen, Esfidani, Mohammad Rahim, Jafari, Seyed Mohammad bagher

Volltext

Determination of Positioning Components in the Retail Market of Iran Market: A Mixed Methods Study von Hosseini, Shadi, Abolghasem, Mira Seyed, Esfidani, Mohammad Rahim, Farzianpour, Fereshteh

Volltext

Developing a Specialized Service Quality Model for Universities von Fazli-Salehi, Reza, Esfidani, Mohammad Rahim, Torres, Ivonne M., Zúñiga, Miguel Angel

Volltext

Identifying the concept, causes and consequences of salesforce culture (The case: Bank Mellat) von seyed Reza Seyed Javadin, Mohammad Rahim Esfidani, Ali Akbar Farhangi, Abbas ali Rastgar, Mojtaba Bahrami

Volltext

Study the effect of the organizational factors on the acceptance using combined heat and power Generation plants (small-scale generation) by organizational Consumers von Mehdi Momeni, Mohammad Rahim Esfidani, Ali Heidari

Volltext

Evaluation of Tarbiat Modares University brand based on University Brand Ecosystem Model von Khanifar, Hossein, Esfidani, Mohammad Rahim, Nazari, Hossein, Naderi, Jalal

Volltext