Enhancing Consumer-Based Brand Equity Through Social Media Marketing: A Study of Luxury Brands in the Indian Market von Khan, Mohammad Furqan, Jan, Anisa, Mir, Mudasir Rasool, Beig, Faseeh Amin

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Morpho-molecular identification and first report of Fusarium equiseti in causing chilli wilt from Kashmir (Northern Himalayas) von Hami, Ammarah, Rasool, Rovidha S., Khan, Nisar A., Mansoor, Sheikh, Mir, Mudasir A., Ahmed, Nazeer, Masoodi, Khalid Z.

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Ion homeostasis for salinity tolerance in plants: a molecular approach von Amin, Insha, Rasool, Saiema, Mir, Mudasir A., Wani, Wasia, Masoodi, Khalid Z., Ahmad, Parvaiz

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Comparative transcriptomics unravels new genes imparting scab resistance in apple (Malus x domestica Borkh.) von Masoodi, Khalid Z., Ahmed, Nazeer, Mir, Mudasir A., Bhat, Basharat, Shafi, Afshana, Mansoor, Sheikh, Rasool, Rovidha S., Yaseen, Mifftha, Dar, Zahoor A., Mir, Javid I., Andrabi, Syed Mudasir, Ganai, Nazir A.

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Structural, photoluminescence and energy transfer investigations of novel Dy3+ → Sm3+ co-doped NaCaPO4 phosphors for white-light-emitting diode applications von Farooq, Mudasir, Rafiq, Haqnawaz, Nazir, Irfan, Rubab, Seemin, Mir Hashim Rasool

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SM3+-Activated LiZnPO4 Phosphors: Synthesis, Characterization, and Their Luminescent Properties for White Light-Emitting Diode Applications von Rafiq, Haqnawaz, Farooq, Mudasir, Rubab, Seemin, Rasool, Mir Hashim

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Structural, spectroscopic, photoluminescence quenching, and thermal stability analysis of trivalent dysprosium activated LiZnPO4 for solid-state lighting applications von Rafiq, Haqnawaz, Farooq, Mudasir, Hameed, Younus, Rasool, Mir Hashim

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Author Correction: Morpho-molecular identification and first report of Fusarium equiseti in causing chilli wilt from Kashmir (Northern Himalayas) von Hami, Ammarah, Rasool, Rovidha S., Khan, Nisar A., Mansoor, Sheikh, Mir, Mudasir A., Ahmed, Nazeer, Masoodi, Khalid Z.

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Synthesis, characterization and optical tuning of Sm3+ doped NaZnPO4 phosphors for white LED technology von Farooq, Mudasir, Rasool, Mir Hashim, Rafiq, Haqnawaz, Nazir, Irfan, Rubab, Seemin

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Strigolactones as promising biomolecule for oxidative stress management: A comprehensive review von Mansoor, Sheikh, Mir, Mudasir A., Karunathilake, E.M.B.M., Rasool, Aatifa, Ştefănescu, Dragoş Mihail, Chung, Yong Suk, Sun, Hyeon-Jin

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Structural, photoluminescence and energy transfer investigations of novel Dy → Sm co-doped NaCaPO phosphors for white-light-emitting diode applications von Farooq, Mudasir, Rafiq, Haqnawaz, Nazir, Irfan, Rubab, Seemin, Rasool, Mir Hashim

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Structural, photoluminescence and energy transfer investigations of novel Dy 3+ → Sm 3+ co-doped NaCaPO 4 phosphors for white-light-emitting diode applications von Farooq, Mudasir, Rafiq, Haqnawaz, Nazir, Irfan, Rubab, Seemin, Rasool, Mir Hashim

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Comparative investigation of structural, morphological and temperature-dependent photoluminescence characteristics of trivalent rare-earth-activated NaCaPO4 phosphors for solid-sta... von Farooq, Mudasir, Rafiq, Haqnawaz, Nazir, Irfan, Tantray, Ab Mateen, Younis, Hameed, Rasool, Mir Hashim

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Optical and photoluminescence properties of trivalent rare earth ions doped LiMgPO4 von Farooq, Mudasir, Rafiq, Haqnawaz, Rasool, Mir Hashim, Nazir, Irfan, Rubab, Seemin

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Review—Exploring Technological Innovations of Doped Rare Earth Materials von Farooq, Mudasir, Nazir, Irfan, Rafiq, Haqnawaz, Rasool, Mir Hashim

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Optical and photoluminescence properties of trivalent rare earth ions doped LiMgPO 4 von Farooq, Mudasir, Rafiq, Haqnawaz, Rasool, Mir Hashim, Nazir, Irfan, Rubab, Seemin

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Review— On the Development of Phosphors for Luminescent Materials: Synthesis, Characterization, Applications and Evolution of Phosphors as White-Light-Emitting Diodes von Farooq, Mudasir, Rafiq, Haqnawaz, Shah, Aarif ul Islam, Rasool, Mir Hashim

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Receptor subtype and outcome of breast cancer - Single-center experience from North India von Banday, Saquib Z, Ayub, Maniza, Rasool, Malik T, Ahmed, Sheikh Z, Banday, Aaqib Z, Naveed, Shah, Guru, Faisal R, Mir, Mohmad H, Akhter, Shareefa, Bhat, Mudasir H, Yaseen, Syed B, Afroz, Fir, Bhat, Gull M, Lone, Mohammad M, Aziz, Shiekh A

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Molecular Characterization of Enterotoxigenic Bacillus cereus Species Isolated from Meat Using Conventional PCR and Multiplex PCR von G.A. Badroo, S. Fayaz, U. Rasool, Ajaz Ahmad, Mir Mudasir, R. Mustafa

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Isolation and Identification of Bacillus cereus from Fish and their Handlers from Jammu, India von Rasool, U., Ahmad, Ajaz, Badroo, G.A., Mudasir, Mir, Fayaz, S., Mustafa, R.

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