Anteseden Keterikatan Karyawan von Syamtar, Maemar Chadavid, Mayasari, Iin

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Motivational factors of the collaborative consumption in the era of sharing economy von Mayasari, Iin, Haryanto, Handrix Chris

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Examining the Role of Social Media Marketing on Brand Love and Its Impact on Brand Centrality: The Study of Local Fashion Brands for the Millennials von Mayasari, Iin, Haryanto, Handrix Chris, Hutagaol, Olivia Deliani, Ramadhan, Adam Rizky, Amir, Iwan

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Counterfeit purchase intention of fashion brands: The personal values and social aspect of consumers as determinants von Mayasari, Iin, Haryanto, Handrix Chris, Wiadi, Iyus, Wijanarko, Adrian Azhar, Abdillah, Willy

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ANALISIS MODEL 4As PADA KESEDIAAN MENGGUNAKAN KREDIT USAHA RAKYAT von Rokhim, Rofikoh, Mayasari, Iin

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The Perspectives to Understand Social Marketing as an Approach in Influencing Consumer Behavior for Good von Mayasari, Iin

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The study of customer engagement of local sustainable fashion brands on Instagram content von Mayasari, Iin, Haryanto, Handrix Chris

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Perilaku Pencarian Variasi: Ditinjau Dari Perspektif Psikologi Dan Imbasnya Pada Loyalitas Kesikapan Konsumen von Mayasari, Iin

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Analysis of factors ifluencing consumer purchase intention on electric motorcycle von Kariathi, Ni Nyoman Trida, Mayasari, Iin

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Investigating the role of brand love on brand advocacy in the local eco hijab fashion industry von Mayasari, Iin, Haryanto, Handrix Chris, Risza, Handi, Premananto, Gancar

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The factors that influence small and medium enterprises’ intention to adopt the government credit program von Rokhim, Rofikoh, Mayasari, Iin, Wulandari, Permata

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Is brand management critical to SMEs’ product sustainability? Qualitative analysis in the context of Indonesia small enterprise environment von Rokhim, Rofikoh, Mayasari, Iin, Wulandari, Permata

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Customer relation management of financial service provider for people entrepreneurship credit sustainability in Indonesia von Rokhim, Rofikoh, Mayasari, Iin, Wulandari, Permata

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Analysis of the extrinsic and intrinsic aspects of the technology acceptance model associated with the learning management system during the COVID-19 pandemic von Rokhim, Rofikoh, Mayasari, Iin, Wulandari, Permata, Haryanto, Handrix Chris

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Motivational Factors of the Collaborative Consumption in the Era of Sharing Econmy von Iin Mayasari, Handrix Chris Haryanto

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The Elements of Brand Anthropomorphism: Qualitative Investigation Into Local Brands Amongst Young Adult Consumers von Mayasari, Iin, Haryanto, Handrix C.

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IMPLEMENTATION OF E-GOVERNMENT THROUGH IMPLEMENTATION OF TECHNOLOGY ACCEPTANCE MODEL von Mayasari, Iin, Hendrowati, Retno, Sofia, Asriana Issa, Wiadi, Iyus

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ANALYSES OF FAMILY OWNED ENTERPRISE’S CONTINUITY (CASE STUDY OF FOUR FAMILY OWNED ENTERPRISE IN JAKARTA) von Maharani, Anita, Dharmawan, Arya Hadi, Mayasari, Eriyatno Iin

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