Destination brand identity: challenges, opportunities, and future research agenda von Escobar-Farfán, Manuel, Cervera-Taulet, Amparo, Schlesinger, Walesska

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Influence of environmental awareness on the willingness to pay for green products: an analysis under the application of the theory of planned behavior in the Peruvian market von García-Salirrosas, Elizabeth Emperatriz, Escobar-Farfán, Manuel, Gómez-Bayona, Ledy, Moreno-López, Gustavo, Valencia-Arias, Alejandro, Gallardo-Canales, Rodrigo

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Influence of Corporate Environmental Responsibility on Dimensions of Brand Equity in the Sustainable Food Industry von Carbajal-Rubio, Luis Alex, García-Salirrosas, Elizabeth Emperatriz, Villar-Guevara, Miluska, Escobar-Farfán, Manuel, Millones-Liza, Dany Yudet

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Predicting willingness to consume healthy brand foods using the theory of planned behavior: the role of nutritional literacy von Chilón-Troncos, Rony Francisco, García-Salirrosas, Elizabeth Emperatriz, Escobar-Farfán, Manuel, Millones-Liza, Dany Yudet, Villar-Guevara, Miluska

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Environmentally Responsible Purchase Intention in Pacific Alliance Countries: Geographic and Gender Evidence in the Context of the COVID-19 Pandemic von García-Salirrosas, Elizabeth Emperatriz, Niño-de-Guzmán, Juan Carlos, Gómez-Bayona, Ledy, Escobar-Farfán, Manuel

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Healthy Lifestyle Motivators of Willingness to Consume Healthy Food Brands: An Integrative Model von García-Salirrosas, Elizabeth Emperatriz, Escobar-Farfán, Manuel, Esponda-Perez, Jorge Alberto, Villar-Guevara, Miluska, Rondon-Eusebio, Rafael Fernando, Ezcurra-Zavaleta, Ghenkis, Urraca-Vergara, Elena Matilde, Guerra-Velásquez, Mauricio

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Purchase Intention of Healthy Foods: The Determinant Role of Brand Image in the Market of a Developing Country von García-Salirrosas, Elizabeth Emperatriz, Escobar-Farfán, Manuel, Veas-González, Iván, Esponda-Perez, Jorge Alberto, Gallardo-Canales, Rodrigo, Ruiz-Andia, Rodrigo, Fernandez-Daza, Virginia Mercedes, Zabalaga-Davila, Rosa Fabiana

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The impact of perceived value on brand image and loyalty: a study of healthy food brands in emerging markets von García-Salirrosas, Elizabeth Emperatriz, Escobar-Farfán, Manuel, Esponda-Perez, Jorge Alberto, Millones-Liza, Dany Yudet, Villar-Guevara, Miluska, Haro-Zea, Karla Liliana, Gallardo-Canales, Rodrigo

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Zero-Waste Management and Sustainable Consumption: A Comprehensive Bibliometric Mapping Analysis von Valenzuela-Fernández, Leslier, Escobar-Farfán, Manuel

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Grupos estratégicos en sectores de educación vespertina de economía y negocios en Chile von Maldonado Clavero, Pedro, Araya-Castillo, Luis, Lizana Morales, Abel, Escobar Farfán, Manuel

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Propuesta de escala de personalidad de marca en la industria de supermercados en Chile von Escobar-Farfán, Manuel, Salas Calfucura, Jocelyn, Gálvez Lorca, Macarena, Miranda Vivanco, Camila

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Influence of COVID-19 on Environmental Awareness, Sustainable Consumption, and Social Responsibility in Latin American Countries von Valenzuela-Fernández, Leslier, Guerra-Velásquez, Mauricio, Escobar-Farfán, Manuel, García-Salirrosas, Elizabeth Emperatriz

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Brand Personality Model of Chain Drug Stores in Chile von Escobar-Farfán, Manuel, Gallargo, Rodrigo

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COVID-19 Effects on Environmentally Responsible Behavior: A Social Impact Perspective from Latin American Countries von Valenzuela-Fernández, Leslier, Escobar-Farfán, Manuel, Guerra-Velásquez, Mauricio, García-Salirrosas, Elizabeth Emperatriz

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Modelos de Personalidad de marca: una descripción de 1997 a 2015 von Mateluna Sánchez, Camila, Escobar Farfán, Manuel

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Evolución y descripción de los modelos de personalidad de marca en Latinoamérica von Mateluna Sánchez, Camila, Araya Castillo, Luis, Escobar Farfán, Manuel

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The Influence of Healthy Lifestyle on Willingness to Consume Healthy Food Brands: A Perceived Value Perspective von García-Salirrosas, Elizabeth Emperatriz, Esponda-Perez, Jorge Alberto, Millones-Liza, Dany Yudet, Haro-Zea, Karla Liliana, Moreno-Barrera, Luiggi Agustin, Ezcurra-Zavaleta, Ghenkis Amilcar, Rivera-Echegaray, Luis Alberto, Escobar-Farfan, Manuel

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EVOLUCIÓN Y DESCRIPCIÓN DE LOS MODELOS DE PERSONALIDAD DE MARCA EN LATINOAMÉRICA // EVOLUTION AND DESCRIPTION OF BRAND PERSONALITY MODELS IN LATIN AMERICA // EVOLUÇÃO E DESCRIÇÃO D... von Escobar-Farfán, Manuel, Mateluna Sánchez, Camila, Araya Castillo, Luis

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Propuesta de modelo para calidad de servicio en escuelas de negocios en Chile von Araya-Castillo, Luis, Escobar-Farfán, Manuel, Bertoló Moyano, Eduardo, Barrientos Oradini, Nicolás

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Brand personality traits: the Chilean Pension Fund Administrators case von Manuel Escobar Farfán, Rodrigo Gallardo, Javiera Flores Salas

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