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  1. 1
    When do family brand personalities lead to brand loyalty? A study of family‐owned fashion retailers in Pakistan

    When do family brand personalities lead to brand loyalty? A study of family‐owned fashion retailers in Pakistan von Sindhu, Mahwish, Saleem, Irfan, Arshad, Muhammad


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  2. 2
    Impact of Industry 4.0 on firms' sustainable development in the GCC economies: a mediation and moderation approach

    Impact of Industry 4.0 on firms' sustainable development in the GCC economies: a mediation and moderation approach von Rehman, Saif, Hamdan, Yacoub Haider, Sindhu, Mahwish


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  3. 3
    Impact of Industry 4.0 on firms' sustainable development in the GCC economies

    Impact of Industry 4.0 on firms' sustainable development in the GCC economies von Saif Rehman, Yacoub Haider Hamdan, Mahwish Sindhu


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