MedicalVersusHealth Homesfor Patients von MacStravic, Scott

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Medical Versus Health Homes for Patients von MacStravic, Scott

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From Episodic Experiences to Continuous Relationships in Immedicare von MacStravic, Scott

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From Episodic ExperiencestoContinuous Relationshipsin Immedicare von MacStravic, Scott

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New Career for Nurse Practitioners? von MacStravic, Scott

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Physician Preceptors von Mathews, Erin

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Using the Internet to Deliver Health Care Value von Macstravic, Scott

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Reverse and double-reverse marketing for health care organizations von MacStravic, Scott

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Admissions Scheduling and Capacity Pooling: Minimizing Hospital Bed Requirements von MacStravic, Robin E. Scott

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Portfolio analysis for hospitals von MacStravic, Robin E. Scott, Mahn, Edward, Reedal, Deborah C.

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Warfare or partnership: Which way for health care? von MacStravic, R. Scott

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Market and market segment portfolio assessment for hospitals von MacStravic, Scott

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Use marketing to reduce malpractice costs in health care von MacStravic, R. Scott

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Market administration in health care delivery von MacStravic, Scott

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Patient Education in Disease Management von MACSTRAVIC, SCOTT

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Make impressions last: Focus on value von MacStravic, Scott

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Demonstrating value von MacStravic, R Scott

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Ethical, legal, and practical issues in health care marketing von Scott MacStravic, Robin E.

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Healthcare reform and consumers--five changes ahead von MacStravic, Scott

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The real potential in proactive health management von MacStravic, Scott

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