Building customer partnerships von Magrath, Allan J., Hardy, Kenneth G.

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Ten ways for manufacturers to improve distribution management von Hardy, Kenneth G, Magrath, Allan J

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Ten timeless truths about pricing von MaGrath, Allan J.

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Ten Timeless Truths about Pricing von MaGrath, Allan J.

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Marketing's Agenda for the 1990s von Magrath, Allan J.

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Logitech commentary von Magrath, Allan J.

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Six pathways to marketing innovation von Magrath, Allan J.

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Manufacturer services for distributors von Magrath, Allan J., Hardy, Kenneth G.

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The Hidden Clout of Marketing Middlemen von Magrath, Allan J.

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Dealing with Cheating in Distribution von Hardy, Kenneth G, Magrath, Allan J

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A Strategic Paradigm for Predicting Manufacturer-Reseller Conflict von Magrath, Allan J, Hardy, Kenneth G

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Selecting sales and distribution channels von Magrath, Allan J., Hardy, Kenneth G.

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Gearing manufacturer support programs to distributors von Magrath, Allan J., Hardy, Kenneth G.

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Six steps to distribution network design von Magrath, Allan J., Hardy, Kenneth G.

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From The Practitioner's Desk: A Comment on "Personal Selling and Sales Management in the New Millennium" von Magrath, Allan J.

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Factory salesmen's roles with industrial distributors von Magrath, Allan J., Hardy, Kenneth G.

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Working with a unique distribution channel: Contractor-dealers von Magrath, Allan J., Hardy, Kenneth G.

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Planning for better channel management von Hardy, Kenneth G., Magrath, Allan J.

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Avoiding the pitfalls in managing distribution channels von Magrath, Allan J., Hardy, Kenneth G.

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From the practitioner's desk: A comment on "Personal selling and sales management in the new millennium" von Magrath, Allan J

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