Using examples to increase recall in self-administered questionnaires von Phillips, Joan M

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The Strata Model Predicting Advertising Effectiveness: A Neural-Network Approach Enhances Predictability of Consumer Decision Making von Reynolds, Thomas J., Phillips, Joan M.

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Confirmation and the Effects of Valenced Political Advertising: A Field Experiment von Phillips, Joan M., Urbany, Joel E., Reynolds, Thomas J.

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A hard look at hard laddering von Phillips, Joan M, Reynolds, Thomas J

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Mind, body, or spirit? An exploration of customer motivations to purchase university licensed merchandise von M. Phillips, Joan, I. Roundtree, Robert, Kim, DaeHyun

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Leveraging University Networks in University Powered Accelerators: Best Practices and Lessons Learned von Ofem, Brandon, Joan M. Phillips, Dan Lauer, John C. Palmer

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Neurotoxicological and thyroid evaluations of rats developmentally exposed to tris(1,3-dichloro-2-propyl)phosphate (TDCIPP) and tris(2-chloro-2-ethyl)phosphate (TCEP) von Moser, Virginia C, Phillips, Pamela M, Hedge, Joan M, McDaniel, Katherine L

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A hard look at hard laddering: A comparison of studies examining the hierarchical structure of means‐end theory von Phillips, Joan M, Reynolds, Thomas J

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Effectiveness of Aqueous Chlorine Dioxide in Minimizing Food Safety Risk Associated with Salmonella, E. coli O157:H7, and Listeria monocytogenes on Sweet Potatoes von Luu, Phillip, Chhetri, Vijay Singh, Janes, Marlene E., King, Joan M., Adhikari, Achyut

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Decision-based voter segmentation: an application for campaign message development von Phillips, Joan M, Reynolds, Thomas J, Reynolds, Kate

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Proxy reports of others' behaviors: when are they more accurate? von Phillips, Joan M., Bickart, Barbara A., Menon, Geeta

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How Suppliers Affect Trust with Their Customers: The Role of Salesperson Job Satisfaction and Perceived Customer Importance von Bradford, Kevin D., Crant, J. Michael, Phillips, Joan M.

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How to Make Values Count in Everyday Decisions von Urbany, Joel E, Reynolds, Thomas J, Phillips, Joan M

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The Effects of Discussion and Question Wording on Self and Proxy Reports of Behavioral Frequencies von Bickart, Barbara A., Phillips, Joan M., Blair, Johnny

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Connecting with healthcare providers at diagnosis: adolescent/young adult cancer survivors' perspectives von Phillips, Celeste R., Haase, Joan E., Broome, Marion E., Carpenter, Janet S., Frankel, Richard M.

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Marketing in Antitrust: Contributions and Challenges von Gundlach, Gregory T., Phillips, Joan M.

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Marketing Ethics, by George G. Brenkert. Malden, Mass.: Blackwell Publishing, 2008. Hardcover, xii + 256 pages. ISBN 9780631214229 von Klein, Thomas A., Phillips, Joan M.

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Decisionbased voter segmentation an application for campaign message development von Phillips, Joan M., Reynolds, Thomas J., Reynolds, Kate

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Antitrust and Marketing: A Primer and Call to Research von Gundlach, Gregory T., Phillips, Joan M., Desrochers, Debra M.

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Before Orientalism: Asian Peoples and Cultures in European Travel Writing, 1245-1510 by Kim M. Phillips (review) von Rubiés, Joan-Pau

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