Morphing Banner Advertising von Urban, Glen L., Liberali, Guilherme (Gui), MacDonald, Erin, Bordley, Robert, Hauser, John R.

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Website Morphing 2.0: Switching Costs, Partial Exposure, Random Exit, and When to Morph von Hauser, John R., Liberali, Guilherme (Gui), Urban, Glen L.

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Morphing for Consumer Dynamics: Bandits Meet Hidden Markov Models von Liberali, Gui, Ferecatu, Alina

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Real-time adaptive randomization of clinical trials von Liberali, Gui, Boersma, Eric, Lingsma, Hester, Brugts, Jasper, Dippel, Diederik, Tijssen, Jan, Hauser, John

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Introduction to the Special Section on Data-Driven Prescriptive Analytics von Giesecke, Kay, Liberali, Gui, Nazerzadeh, Hamid, Shanthikumar, J. George, Teo, Chung Piaw

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Call for Papers—Management Science—Special Issue on Data-Driven Prescriptive Analytics von Giesecke, Kay, Liberali, Gui, Nazerzadeh, Hamid, Shanthikumar, J. George, Teo, Chung Piaw

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Management Science--Special Issue on Data-Driven Prescriptive Analytics von Giesecke, Kay, Liberali, Gui, Nazerzadeh, Hamid, Shanthikumar, J. George, Teo, Chung Piaw

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Introduction to the IJRM Special Issue on Marketing and Innovation von Liberali, Gui, Stremersch, Stefan, Rust, Roland T., Muller, Eitan

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Morphing Theory and Applications von Liberali, Gui B., Hauser, John R., Urban, Glen L.

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